Digital Marketing Coordinator

Digital Marketing Coordinator

Responsibilities:

  • Creating brand awareness through social media platforms (LinkedIn, Facebook and Twitter)
  • Design, build and maintain social media presence
  • Create and manage content that attracts a qualified audience to our business (including blog posts, videos, whitepapers, reports, infographics, email marketing templates, etc.)
  • Keep up to date with industry trends through research
  • Create / find attractive content for social media posts
  • Create social media performance report by tracking followers, increase followers and website visitors
  • Reach out to the target audience through LinkedIn
  • Plan and Execute all digital marketing, including SEO, marketing to existing databases, email marketing
  • Ability to monitor campaigns and track results
  • Use marketing automation tools such as Acton, Hubspot, LinkedIn Sales Navigator.

Requirements:

  • Excellent writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable experience / interest in Inbound Marketing and working knowledge of tools like Hootsuite, Buffer
  • SEO and digital marketing knowledge
  • Bonus skills: Hubspot Certified, HTML/CSS, and Adobe Creative Suite
  • Knowledge of online marketing and understanding of major marketing channels