From data scientist to data business owner
These new realities clearly indicate that companies are no longer in the
market evangelization and strategy-finding phase, but rather that they
consider the “data business“ to be an established element of their product
and service portfolios. This is also reflected in the fact that clear milestones
and revenue targets for the data business are included within the business
plans of these companies and the objectives of their Digitization Managers
(Chief Digital Officer & Co). Within many organizations, expectations are
already very high. Not only that, there are a variety of successful projects
and approaches – across company and industry boundaries – which prove
that data-based and analytics-driven business models can make good money.