This whitepaper will explore the building blocks that comprise a modern analytics platform the business and IT can use—together—to deliver data, value, and decisions for the whole company. This includes the new, shiny tools of today as well as the traditional tools that have been the foundation for business intelligence for decades. We will show how each building block fits into the larger process of turning data into insight, whether it’s the tools you need to capture and report on data, or new technologies to share interactive insights. We’ll also discuss how Tableau can be both a foundation for a modern analytics platform and a catalyst for creating a new data-driven analytics culture.