How small and midsize companies are applying technology to meet goals

How small and midsize companies are applying technology to meet goals

An IDC InfoBrief, sponsored by SAP

Around the world, small and midsize firms of different sizes and from various industries identify similar business priorities as most important. Looking in detail at faster-growing firms (those with 10%+ annual revenue growth) shows them to be especially ambitious in identifying multiple priorities such as driving revenue growth, improving productivity, and, above all, getting new customers. Many of these goals are interrelated and many are supported through advanced technology. The natural question is: What approach to the acquisition and use of technology can best support business objectives?

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